Néktar

Hemp oil, the natural way

No greenhouses. No GMOs. Just pure, all-natural, full-spectrum hemp. Grown exclusively outdoors, we offer a whole-plant product, which includes the over 100 different strains of healing properties that are not typically present in regular CBD.

LOGO DESIGN

Bradford Ink worked closely with the client to provide multiple logo concepts so we could hone in on a very specific vision that felt modern and peaceful, but also eluded to the product and had relevance to the name.  The final product offers a crisp, modern composition and the leaf graphic is both subtle and engaging.  The drop on the leaf carries meaning both in how it relates to the name, the product, and helps draw the viewer’s eye down to the company name in a balanced way.

PRINT MARKETING DELIVERABLES

A series of printed label designs was created for 9 individual products over 5 unique product lines:

  • Full Spectrum Oil
  • Broad Spectrum Oil
  • Cooling Rub
  • Gummies
  • Pet Drops

All items share the same core Nektar branding but expand on the core design principles to make each product clearly part of a contiguous group of product offerings.

SOCIAL MEDIA

Simple graphics were developed for use on Facebook and Instagram as profile images.

CLIENT

Néktar CBD Oil

MISSION

New logo and product label development

HATS WORN

Designer and Label Aesthetics Critic